Meet the Team

Four visionary professionals. Decades of combined expertise. One shared mission to build technology that truly matters.

Haroon Rashid
Haroon Rashid
CEO & Founder

Over 20 years of experience in digital transformation and IT strategy. Led major telecom CRM and cloud transformation projects, driving data innovation. Expertise in AI/ML for enhanced customer experience and efficiency. Recognized for leadership with multiple awards. Worked across telecom, banking/fintech, automotive, and retail sectors.

Sadia Tahir
Sadia Tahir
COO & Founder

With over 19 years of experience, she was Marketing Director and Business Analyst at Arcane Consultancy, specialising in system analysis, software design, internet marketing, and social media campaigns. She also served as Marketing Manager and Business Analyst at Syssoft Group, responsible for project acquisition, user requirements analysis, and marketing strategy development.

Kamran Shafi
Kamran Shafi
CTO

Over 20 years of leadership experience driving IT solutions in leading web development projects. Extensive Application Development experience with key roles at leading firms in the US and Canada. Deep expertise in scalable architecture, modern frameworks, and enterprise-grade technology delivery.

Wajahat Ali Syed
Wajahat Ali Syed
Advisor

A seasoned professional in marketing & supply chain. He holds a degree from the Institute of Business Administration. His career reflects significant experience in the energy sector, underscoring his leadership and expertise in regional management across multiple markets.

18+
Years Each
4
Disciplines
3
Continents
1
Mission

Want to build the future with us?

We're always interested in connecting with talented people who share our belief that technology should make life better.

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